Our Technical Servics

Our elite teams build apps, responsive websites, bots—any digital product that interacts with users—for the world’s leading companies. We cultivate expertise in every stage of product creation, resulting in extraordinary digital experiences.

Mobile strategy

Innovation doesn’t happen around a boardroom table. That’s why we employ proven methods that put us in the shoes of your users. At WillowTree, qualitative and quantitative research always drives product design.
But while we execute a user-centered process, our Mobile Product Strategy encompasses much more. We dive into your business model, market …

Product Design

We take pride in our craft. Drawing on our deep expertise in design, our Product Design team cares for your user’s experience over the entire customer journey, at every touchpoint with your company.
Building on the work of our Mobile Product Strategy team, we shepherd your product through the entire design process. We aim to achieve your strategic…

App development

We hire the best (choosing from more than 80 applicants for every software development position). Working together in co-located teams, we constantly learn from and challenge each other. Our teams stay lean and rapidly deploy customized solutions for each client. We assign seasoned Principals to every project to ensure personal growth and code quality, and we offer every developer the opportunity to attend one educational conference a year. The result: the lowest developer churn in the industry, and WillowTree is one of only five mobile agencies recognized as a Strong Performer in B2C Mobile Services by Forrester.

Mobile Marketing

We spend a lot of time thinking about product strategy, design, and the functionality of mobile apps. We carefully craft every single app to give the end-user the best product experience possible, every time they engage—no matter the platform, device, or channel. But as important as it is to have a beautifully built and functional app, it requires …

web development

The modern web isn’t just for static websites and content consumption. It’s the most open, flexible, and immediately accessible application runtime available today, both via mobile and desktop browsers. Modern web applications use architectures that make them more like their native app counterparts on iOS and Android than apps of the web’s old guard. Business logic, instead of living on the server, now resides primarily in the browser.
Over the past five years, the tools available to developers to help build these kinds of applications have proliferated and matured. These improvements allow for the reuse of back-end systems and APIs across native and web platforms, faster development timelines, reductions in build and maintenance costs, increased flexibility, and advanced user experiences (UX).
Our Web Applications Team has deep experience with Backbone.js, a lightweight framework that we’ve used to launch dozens of apps, from high-profile media streaming applications to sophisticated HTML5 games.

emerging tech/prototyping

We deploy cross-functional teams made up of strategists, designers, and developers to help our clients explore what’s possible with emerging technologies. Our Silicon Valley mindset of rapid prototyping combines with user research and ongoing iteration to achieve breakthrough results in short engagements.


LG ‘G7’ moniker confirmed by company’s own app, render image appears online

There is a word in the market that LG’s home country rival, Samsung, will bring the same screen-is-to-body ratio in the ‘Galaxy S9’ as...

Your iPhone has become slow? This may be the ‘new’ reason

EW DELHI: Apple was recently found to be slowing down iPhone devices with each iOS update in order to keep the battery performance optimum for users....

WhatsApp starts rolling out ‘Dismiss As Admin’ feature to Android users

It seems like the ‘Instagram Stories feature’ is not the only new thing coming to WhatsApp. The instant messaging app is also testing another feature...